OXXO's ambitious expansion plan

OXXO is rapidly gaining ground in various corners of Mexico City. This 24-hour store offers unparalleled convenience by selling many items, from essential foods to cleaning and hygiene products, refreshing cold beverages, and the cherished Mexican bakery delights adored by many.

With an ambitious expansion plan, the OXXO chain already boasts over 1,200 stores across Mexico, and they aim to open even more by 2023. Founded in Mexico over 40 years ago, the brand has also successfully penetrated other Latin American countries, including Chile, Colombia, and Peru. The chain operates an impressive network of more than 20,000 stores.

When selecting locations for new stores, the chain strategically prefers regions with high population density. This approach ensures that OXXO stores are conveniently accessible to a vast number of potential customers, maximizing their convenience factor.

For in-depth information and valuable insights into the ever-evolving retail market in Mexico, visit SiiLA or contact us at contacto@siila.com.mx.