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Mexico is a key player in the Latin American real estate market. Its capital, Mexico City, boasts over 8.2 million square meters, the second-largest office market in the region according to SiiLA Market Analytics. This metropolis is home to major corporate buildings, making it an extremely competitive business center within the region. Two great examples are Corporativo Polanco and The Summit Santa Fe. These mixed-use properties offer cutting-edge designs and spaces that prioritize a wellness experience.
Corporativo Polanco and The Summit Santa Fe, built over two decades apart, have stood the test of time and even paved the way for new markets and commercial opportunities. This raises a question: What makes a real estate development successful, and how can that success be sustained?
According to FREL, developer of these iconic buildings, the condition and remaining life of a property are largely related to the quality of its design, construction, and management. Alan Rodriguez Aguilera, Commercial Director of the company, mentioned to SiiLA that FREL’s success is due to innovation, which keeps its properties ahead of the curve, and environmental stewardship, “which considers the evolving needs of families and the surroundings to ensure properties remain state-of-the-art."
Corporativo Polanco was completed in 1997 in a strategic business district. At that time, it already had the sustainable features that recently earned it a LEED Gold certification. This forward-looking vision has been critical for real estate developments to remain relevant, attract clients, and retain investment in big cities like Mexico City.
In addition to technical considerations, FREL recognizes the importance of creating experiences that enhance the value of properties, particularly in the post-pandemic era. This requires anticipating the evolving needs of people and designing spaces that feature premium amenities, finishes, and materials that stand the test of time. The Summit Santa Fe, for example, is a sustainable complex with terraces and open areas that surround an office tower. This property offers a luxurious experience that combines green areas and diversified commercial activities, including a retail zone and a fitness hub.
FREL is a company that was founded over 60 years ago as a construction firm. However, over the years, the company has undergone a remarkable transformation, expanding its scope beyond traditional property construction to encompass the development of innovative and dynamic spaces. The company specializes in designing experiences, from a property's visual aspect to the qualitative characteristics that enhance office workdays and redefine comfort standards in residences and shopping centers. FREL currently operates properties in various parts of Mexico and plans to continue to innovate within the national market.
Over the years, FREL has faced various challenges, but it has consistently demonstrated resilience. Although the pandemic caused a drop in national occupancy levels, the company has nearly recovered its occupancy levels. In fact, some of its housing projects, such as Paraíso Residences in Los Cabos, Baja California, have reported high levels of sales and absorption. This resilience can be attributed to the company's development and commercial strategies.
FREL's short, medium, and long-term strategy is focused on maintaining absorption rates in completed projects, developing projects on their land reserves, and, above all, continuing to identify opportunities to develop high-quality products. The company's innovation strategies include, for example, incorporating short-term rentals in tourist areas and using virtual and augmented reality software to streamline architectural design and property marketing.
FREL has been developing buildings with sustainable features, open spaces, mixed-use facilities, and build-to-suit designs for over two decades. They were also pioneers in vertical condominium construction. According to the company, its vision has contributed to urban spaces' organized and sustainable development. The key to their success over the next 60 years is the quality guarantee they offer for their products and their mission to generate well-being and life experiences.
Do you want to know more about FREL and its properties? Visit SiiLA SPOT or write us at spot@siila.com.mx.











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