H&M to Reach 60 Stores in Mexico

H&M has seen robust growth in Mexico in 2021, with an impressive double-digit sales increase and nearing its goal of 60 stores nationwide.
The brand recently opened a new location in Mexico City's Encuentro Oceanía and has plans for further expansion, solidifying Mexico as its largest market in Latin America with 57 existing stores.

The next steps for the Scandinavian brand in the country include its arrival in Tijuana at the Península shopping center and its fifth store in the Guadalajara Metropolitan Area. Photo: Bigstock

11/22/2021

H&M, the renowned Swedish fashion chain, continues to strengthen its presence in Mexico. During the first half of 2021, the brand not only recorded an impressive double-digit increase in sales compared to 2020, but it also confidently resumed its national expansion, nearing its goal of establishing 60 stores across the country. Its most recent opening took place on Thursday, November 18th, at the Encuentro Oceanía shopping center in Mexico City. This new location adds to the nearly ten outlets the brand already has in the capital, situated in iconic malls such as Perisur, Vía Vallejo, Manacar, and Centro Santa Fe.

Notably, this store shares a complex with the first Ikea location in Mexico, another Swedish retail giant. Visitors to this store can explore H&M's latest collections for women, men, and children. However, H&M's expansion plans don't stop there. According to FashionNetwork.com, the brand is gearing up to open a store in Tijuana, specifically in the Península shopping center, as well as its fifth store in the Metropolitan Area of Guadalajara, located in the La Perla mall. Having operated in Mexico for over a decade, H&M has cemented the Mexican market as its largest in all of Latin America, with 57 stores nationwide.

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