Pacto Raises US$2 Million to Digitize Mexican Restaurants

The Pacto platform has raised $2 million in a seed round to digitize Mexican restaurants.
Pacto offers ordering and payment management services, including digital menus, mobile ordering, and invoice generation.

Recently, the digital ordering platform Pacto opened its first office in Mexico City. Photo: Pixelfit

03/31/2022

Pacto, a platform dedicated to managing orders and payments within restaurants, has announced a $2 million seed round of funding. The funds were raised from investors including FEMSA Ventures, the venture capital arm of Mexican company FEMSA, as well as 500 Startups LATAM, Leap Global Partners, TnT Ventures, Hive Hatch, First Check Ventures, and former SV Angel partner Kevin Carter.

The recent funding has enabled Pacto to open its first office in Mexico City and commence operations in the country. Pacto offers a range of essential features for restaurant customers, including dynamic digital menus, mobile ordering, order processing, payment processing, and invoice generation.

The founders of Pacto, Ryan Croft and Gordon Whitehouse, chose Mexico as their target market due to its size and the opportunities presented by the preference for cash payments among many Mexicans. Whitehouse notes that in Mexico, "43% of the population is under 25 years old, and we believe that the shift away from cash is not a question of if, but when."

Read the full article (in Spanish).

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