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Durante la más reciente convención de The Counselors of Real Estate en Nueva York, una de las reuniones más importantes del mercado inmobiliario en Estados Unidos, Giancarlo Nicastro, CEO de SiiLA, destacó las principales tendencias que están redefiniendo el mercado inmobiliario comercial en América Latina.
Con más de dos décadas de experiencia en el sector, Giancarlo señaló que Brasil y México experimentan una recuperación en el mercado de oficinas, un auge en el sector industrial impulsado por el nearshoring, y una transformación en el segmento de retail, donde los centros comerciales están evolucionando para adaptarse al crecimiento del comercio electrónico.
Este domingo, en el panel “Global Cities in an Era of Change: From New York, Tokyo, Sydney, London and Beyond”, en el que también participaron Steve Bass, de Nuveen Real Estate (Tokio), Guniz Celen, de Celen Corporate Property (Turquía), Herman Kok, de DISCvision (Holanda), y Michel Couillard, de Busac Real Estate como moderador, el directivo de SiiLA explicó que la resiliencia económica ha sido clave para el crecimiento inmobiliario en países latinoamericanos.
En Brasil, por ejemplo, la recuperación postpandemia y el control de la inflación han fortalecido la demanda de oficinas y retail, mientras que la expansión del comercio digital ha impulsado el desarrollo industrial. En México, la relocalización de cadenas de suministro ha propulsado la industria, especialmente en las ciudades fronterizas, y la solidez económica está estimulando la demanda de oficinas y retail, impulsada por la inversión extranjera y la inversión fija bruta.
The pandemic redefined the use of workspaces, and although the hybrid model has gained traction, demand for premium office spaces in Brazil and Mexico is rebounding as businesses adapt to new workplace dynamics.
In Brazil, the office market, particularly in São Paulo, has begun to stabilize after the pandemic. Market prices returned to nearly $20 per square meter in the second quarter of 2024 after falling to $15 in Q2 2020. Despite this recovery, vacancy rates remain above 20%, indicating that while demand is rising, excess supply remains. This shows that the market is still adjusting.
According to Giancarlo Nicastro, inadequate home working conditions, legal risks, and the rise of hybrid work have driven many companies back to office spaces.
In Mexico, the corporate real estate market continues to show mixed results, especially in Mexico City, where the vacancy rate stands at 21%, and prices remain stable. Giancarlo says factors such as demand for flexible spaces, preference for short-term leases, and a focus on high-quality properties drive the sector's recovery.
Nearshoring and digital commerce have redrawn the industrial landscape in Latin America, with Brazil and Mexico leading this transformation.
The industrial sector in Brazil has experienced sustained growth. Demand for industrial spaces has been robust in the southeastern region, home to 80% of the country's industrial inventory. Low vacancies and high demand are pushing prices up, mainly due to the aggressive expansion of the automotive and pharmaceutical sectors. Despite transportation infrastructure's logistical challenges, companies continue to invest in this sector.
In Mexico, the driving force behind the industrial boom has been companies seeking to move their supply chains closer to the U.S. Border. Cities like Monterrey and Tijuana have seen a surge in demand for industrial properties, reducing vacancies to historic lows and driving up market prices. Sectors such as automotive, manufacturing, and logistics are leading this expansion, positioning Mexico as a strategic hub for nearshoring to North America.
E-commerce has transformed how people shop, but malls in Brazil and Mexico are evolving to stay relevant, becoming true hubs for personalized experiences.
In Brazil, malls have shown a remarkable ability to adapt and remain relevant. Despite Class B and C assets dominating the sector, accounting for nearly 92% of the inventory, vacancy rates have dropped, reflecting a high level of confidence in the sector. This is largely due to the strategic urban locations of malls, which offer complete experiences, combining upscale dining, entertainment, and services that continue to attract consumers.
In Mexico, the retail sector is following a similar path. Diversifying mall formats, particularly community centers, lifestyle centers, and regional malls, which comprise 78% of the inventory, has allowed them to remain relevant by offering comprehensive shopping experiences. These have been reinforced by omnichannel strategies and properties designed to maximize the efficient use of space, adapting to new consumer expectations and the demands of modern commerce.
SiiLA is present at the most important commercial real estate events. Want to stay updated on the latest market trends? Visit our website or contact us at contacto@siila.com.mx.











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